Make Yourself At Home

Make Yourself at Home is a campaign developed by Tourism Tasmania to encourage Tasmanians to holiday at home and explore their State and support the local tourism industry. The campaign has been developed in partnership with the four regional tourism organisations, the Department of State Growth, the Tasmanian Hospitality Association and the Tourism Industry Council of Tasmania.

Visit the campaign website at

List your business on the Make Yourself At Home website

An important part of Make Yourself At Home is to make it easy for Tasmanians to see what businesses are open. The campaign’s advertising will direct Tasmanians to which is a portal on the Buy Something Tasmanian website.

Listing your business on this platform will help you to get the most out of the campaign and is free. This site helps with planning and booking, and is a simple and accessible tool.

If you already have a listing on, you may want to check your business listing incorporates the newly-activated tourism categories.

Registration is easy:

  • Visit to register your business and list your product.
  • Select the appropriate tourism business category (accommodation, food and drink, or experience) to help consumers find your listing. Then select any relevant sub-categories - this is essential to make sure your listing appears on the campaign landing page.
  • Include your story and a description of what you offer.
  • Add information about any special offers.
  • Upload at least five of your most engaging images and any relevant videos. An appealing listing is important to capture people’s attention.

For tips on creating and telling your brand story, get in touch with Brand Tasmania. The Tasmanian Chamber of Commerce and Industry is the administrator of Buy Something Tasmanian. If you need assistance with your listing, contact 1300 559 112 or

Industry recovery

Find more information and resources relating to industry recovery.