Board of Directors

Tourism Tasmania operates under the Tourism Tasmania Act 1996 and is governed by a board appointed by the Governor of Tasmania on the recommendation of the Minister for Tourism.

James Cretan

James Cretan

James is the chair of the Tourism Tasmania Board of Directors and a member of the Premier’s Visitor Economy Advisory Council. He oversees the agency’s strategic direction and plays a significant role in communication with government and industry. James is an executive director of Kriticos Nominees, a family company that owns and operates Cradle Mountain Wilderness Village, Swansea Beach Chalets, Shoreline Hotel and Tasmanian Collection Service. He is a director and chair of the Plastic Fabrications Group, a manufacturer and supplier of a wide range of plastic and related products to the aquaculture and marine industry and is a shareholder of Intuit Technologies, Tasmania’s largest private ICT company. He was a director of TAFE Tasmania from 2004 and chair from January 2006 to May 2008 before becoming chair of the Tasmanian Skills Institute from 2008 to 2013. James is a Fellow of the Australian Institute of Company Directors.

Brett Torossi

Brett Torossi

Brett is the chair of Tourism Tasmania’s Audit Finance and Risk Committee and a member of the Premier’s Visitor Economy Advisory Council. She is founder, owner and managing director of New Ground Network. As a respected property developer and businesswoman, Brett focuses on creating and developing properties that are innovative, sustainable and commercially successful. Brett’s other board appointments include; director, Wallis Watson Capital Ltd; director, Avalon Coastal Retreat Pty Ltd; director, Tasmanian Development Board; chair, Tasmanian Heritage Council; trustee, Tasmanian Museum and Art Gallery; chair, Tasmanian Museum and Art Gallery Audit Committee; state chair, International Women’s Forum and director of the National Board of Creative Partnerships Australia.

John Fitzgerald

John Fitzgerald

John is chief executive officer of Tourism Tasmania, joining the organisation in January 2013. He has an extensive career in senior executive management positions in the tourism sector in Australia, having held positions at national, state/territory and regional levels over the past 18 years after a decade in the thoroughbred racing industry. Previous to his appointment at Tourism Tasmania, John was CEO at Tourism NT following senior appointments in his native Queensland, including as CEO of Tourism Sunshine Coast. John’s experience and contribution in the sector has extended to numerous board memberships and directorships including currently as chair of the T21 Steering Committee, overseeing Tasmania’s visitor economy strategy implementation and also as a director of Business Events Tasmania. His previous director experience includes the Darwin Waterfront Corporation, the Queensland Tourism Industry Council and chairing the national Indigenous Tourism Working Group. John is a graduate of the Australian Institute of Company Directors.

Annie Beaulieu

Annie Beaulieu

Annie Beaulieu brings a passion for sustainability, a global perspective and strong business, political and scientific acumen. As an accomplished executive and strategic board member with over 20 years experience in four different countries, Annie has developed an entrepreneurial leadership style with highly effective, adaptable, organisational and interpersonal skills. Taking a collaborative approach to complex problem solving, Annie founded, Good Compass, a global venture recognised through a number of innovation awards, working at the intersection of sustainable development, behavioural science, technology and tourism. Annie is a member of the G20|G7 Research Group, the UN One Planet Network and was a Global Advisory Board member of the World Tourism Forum Lucerne in Switzerland. She continues to operate as a board member of her family business in Canada. She holds a Bachelor of Science from McGill University, a Master of Business Administration in international trade and completed the Future Directors Institute program. Annie is a relentless adventurer, avid diver, long distance cyclist, passionate downhill skier and mountaineer.

Ian Rankine

Ian RankineIan has enjoyed an extensive career spanning over 40 years in the Australian and Tasmanian tourism industry. As Chief Executive of TasVacations and Innkeepers Tasmania, Ian oversees the strategic business planning and day to day operation of both organisations. He has a comprehensive understanding of all facets of the tourism industry ranging from the supply side issues of small to medium size businesses to the market driven demand challenges facing Tasmania. Ian is a former board member and Chair of Tasmania’s South Regional Tourism Association (Totally South) and has been a board member of Tourism Industry Council of Tasmania (TICT) since 2008. He has been acknowledged with a number of industry awards recognising his lengthy and dedicated commitment to Tasmania’s tourism industry. Ian is a Graduate of the Australian Institute of Company Directors.

Michelle Cox

Michelle CoxMichelle is the executive director, mergers and acquisitions for marketing communications agency group Bastion Collective. She has over twenty years of leadership experience and a demonstrated track record in growing returns across Australia, Asia Pacific and global markets. She has multi-national experience in marketing; communications; travel and tourism; and acquisitions. Previous appointments include managing director, Asia Pacific for STA travel and general manager marketing for the APT Group. Michelle has held executive and board appointments including executive director, Bastion Collective Global Board; chair of the Australian Tourism Export Council, Northern Territory; deputy chair, Central Australian Tourism Industry Association and director of Asia Pacific, STA Global Leadership board. Michelle has completed the Australian Institute of Company Directors course.