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Annual Report 2011-12

Tourism Tasmania's Annual Report 2011-12 details the Authority's performance during the year in review, describes core priorities that have shaped and contributed to that performance, explains how the Authority has achieved its stated goals within budget and provides a comprehensive financial report.

Contents

Submission to the Minister

Our Structure and Who We Are

Chairman's Report

Chief Executive Officer's Report

Our Board

Statement of Corporate Intent

Visitors to Tasmania

Highlights 2011-12

Goal 1: Maximise Tasmania's Tourism Potential

Goal 2: Drive Demand for Tasmania

Goal 3: Foster the Supply of Tourism Products and Experiences

Goal 4: Enhance Industry's Competitive Position with Market-leading Research and Analysis

Goal 5: Be a Highly Effective Organisation

Statutory Information

List of Publications

Financial Statements

ISSN: 1836-2966

Photographic acknowledgments: Tourism Tasmania, Stuart Crossett, Alastair Bett and Michale Walters

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